Visaul Identity
POP UP Sarajevo Festival
Visual Identity for The Festival of Design & Visaul Communication. Visual Identity for the 05th Jubilee POP UP Sarajevo Design Festival makes a series of 5 posters that symbolize the design process. Renaissance sculptures, with which the identity is inspired, react with their expressions to a certain step in the design process.
The Logo
POP UP logo is made from 9 circles arranged to form the letter P. Circle is a universal symbol that represents perfection, wholeness, infinity and timelessness.
Symbolism
Circle also represents a cycle of time and movement that is linked to the Festival itself, which is repeated from year to year and passed down from generation to generation.
Visual Identity
A series of 5 posters that symbolize the design process.
Poster 01.
This poster represents the first step in design process “POP UP of briefing”
Poster 02.
This poster represents the second step in design process “POP UP of artwork”
Poster 03.
This poster represents the third step in design process “POP UP of feedback”
Poster 04.
This poster represents the fourth step in design process “POP UP of networking”
Poster 05.
This poster represents the fifth step in design process “POP UP of deadline”
Ambience
Example of a poster in a real environment.
Ambience
Example of a poster on a city light/billboard or display.
Visual Identity
Showcase of marketing materials
Flyer
Flyer A5 format with Pop Up Festival timeline.
ID Card
Design of the ID cards for organizers, guests and students with the map of important locations as well as the shortest route that connects these locations.
T shirt.
White T-shirts with sculpture / visual from the festival poster.
Additional posters
Design of the posters for two workshops as well as the Festival program poster.
Banner
Two banners designs in different colours.
Pop UP Flag
Design for flags placed on the front of the Academy of Fine Arts Sarajevo.
Visaul Identity
Materials for social networks and online marketing
UI UX Website
UI/ UX design for the complete POP UP website for desktop and mobile.
Social Media Lectures
Visuals for announcements of lecturers and their lectures on social networks.
Social Media Kit
Visual identity adapted for social networks used by the POP UP Festival.
Visaul Identity
Opening of the 5th POP UP Festival
Photography
Feel the energy and atmosphere of the POP UP Festival.
Project Credits
The people who collaborated on this project.
Ahmet Prošić
Graphic Design
Ahmet Prošić
Organizer
Thank You
For Watching
